Tradetec Skyline

Reaching your target audience during trade shows is the foundation of exhibiting. When it comes to trade show marketing strategy, each venue and trade show are different. There are no across the board solutions that can cover each and every event. By enhancing your trade show display presence with Motivational Speakers and Trade [...]

Many exhibitors are unsure of exactly the best way to handle trade show services and event management.  Managing your trade show services & exhibit programs can be a very complex task, and many exhibitors overlook important details of their entire exhibiting experience.
There are several factors that need to be addressed to make for a [...]

 
Promotions That Drive Better Trade Show Booth Staffing
Perhaps you have been justifying your trade show pre-show promotions because they help bring in more people to your booth. They do that, and more. A good pre-show promotion, when tied to an in-booth giveaway, can also improve the performance of your booth staffers. Here’s how:
 
Your staffers [...]

If you are a salesperson, you have most likely encountered this – the phone call that comes in from an unhappy customer. Not only does it create extra work for you, but it cuts into your selling time. You can and should see this as a tremendous sales opportunity and a chance for you to [...]